Access our online panel in 34 countries across Africa.

Our online panel and data collection capabilities helps businesses understand consumers across the continent.

Our representative online panel is mobile based to ensure deep reach and fast turnaround times. You will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.

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Reach out to a representative panel of consumers in 34 countries in Africa

Algeria
Angola
Benin
Botswana
Burkina Faso
Cabo Verde
Cameroon
Congo
DR Congo
Egypt
Ethiopia
Gabon
Ghana
Guinea Bissau
Guinea Conacry
Ivory Coast
Kenya

Madagascar
Malawi
Mali
Mauritania
Mauritius
Morocco
Mozambique
Nigeria
Rwanda
Senegal
South Africa
Tanzania
Togo
Tunisia
Uganda
Zambia
Zimbabwe

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Representative online panel with a robust quality:

With the Sagaci Research pan-african online panels you will have a robust quality control process that allows seamless and comparable multi-country studies.

Our representative online panels are mobile based to ensure deep reach and fast turnaround times. This means that in a few hours you will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.

What kind of data will you receive with our market research panel?

  • Specific locations (regions, cities,…) 
  • Specific household characteristics (eg. number of kids, age of kids,…)
  •  Consumers of specific FMCG categories (food & non-food) 
  • Owners of appliances and electronics 
  • Owners of vehicles
  • Users of specific financial products (including insurance) 
  • Specific occupations (eg. farmers, IT professionals,…)

Why should you trust our online panel?  

  • Panelists recruited through several recruitment channels: Advertising campaigns, social-network influencers, referrals, direct sign-up,… 
  • All panelists profiled during initial sign-up: Sign-up with their Google / Android account (unique) 
  • Demographic characteristics Panelists are encouraged to visit the app on a daily basis to remained engaged 
  •  From one to four surveys completed per month 
  • Additional small internal questions can be answered on a daily basis Panelists are scored based on the overall quality of their answers 
  • Priority given to higher-score panelists during survey assignment

See it below the benefits of having a quality online panel from Sagaci Research - Your expert tool to quick and cost-efficient representative surveys :

Reach

Access customers in 34 countries through a simple point of contact

Accurate

Trusted and engaged members providing high-quality answers

Representative

Nationally representative sample cutting across all socio-demographics: age, gender, income, urban / rural,…

Reactive

Gather massive amounts of data in a short-time frame

Targeted

Leverage profiling data to target specific groups

Fast

Quick-turn around times and accelerated fieldwork

Download our panel book now!

Do you want to know the number of members in our panel, in each country?

Download now

Get started

Reach out to our team now to request feasibility and costs

Our insights from online B2B panel in Africa

  • Say Cheese! The dairy industry across Africa

    SagaCube provides a unique insight into consumption and purchase habits across Africa for dairy products and many other categories. Over the last 12 months, South Africa had the greatest proportion of cheese consumption. 48% of its adult population said they had consumed cheese in the 4 weeks prior to completing the survey. In second place,

    25/10/2021
  • Foodservice in South Africa: Which brands do consumers recommend?

    In this article, we share the results of the September brand-tracker, taking a look at which brands consumers would recommend most for foodservice in South Africa. Each month, consumers across Africa provide their opinions about the brands they love and hate. The results from the SagaBrand surveys can provide you with an insight into the

    20/10/2021
  • Financial Product brands in Egypt – Customer Satisfaction

    Next up in our focus on Financial Products & Services: the results for the September SagaBrand surveys conducted in Egypt. Read more: Top 10 banks in Uganda for customer satisfaction Sagaci Webinar – Financial Services in Africa Satisfaction across Financial Services in South Africa SagaBrand is a syndicated monthly brand health performance tracker. We conduct

    14/10/2021
  • Top 10 banks in Uganda for customer satisfaction

    As banking usage rises across the African continent, it’s a hot topic for banks to make sure they are performing ahead of the competition. This month our focus is on Uganda. Using data collected from our monthly SagaBrand surveys, we have compiled a list of the top 10 banks in Uganda, in terms of customer

    11/10/2021