Our online panel and data collection capabilities helps businesses understand consumers across Zambia.
Our representative online sample is mobile based to ensure deep reach and fast turnaround times. You will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.
Representative online panel in Zambia with a robust quality
With the Sagaci Research pan-african online panels you will have a robust quality control process that allows seamless and comparable multi-country studies.
Our representative sample provider is mobile-based to ensure deep reach and fast turnaround times. This means that in a few hours you will be able to have thousands of respondents in a highly engaged consumer panel, and detailed answers to your questions – with results available in a few days.
How can you target specific respondents using our consumer panels in Zambia?
Target specific locations (regions, cities, districts…)
Target specific household characteristics (eg. number of kids, age of kids,…)
Target consumers of specific FMCG categories (food & non-food)
Target owners of appliances, electronics or vehicles
Target users of specific financial products (including insurance)
Target specific occupations (eg. farmers, IT professionals, shop owners, SMEs…)
Benefits of our online panel
Access customers across the country through a simple click
Trusted and engaged members providing high-quality answers
Nationally representative sample cutting across all socio-demographics: age, gender, income, urban / rural,…
Gather massive amounts of data in a short-time frame
Leverage profiling data to target specific groups
Quick-turn around times and accelerated fieldwork
Why should you trust our online samples?
Diversified members recruitment channels: Advertising campaigns, social-network influencers, referrals, offline ambassadors, direct sign-up,…
Detailed demographic characteristics available: All panelists profiled during initial sign-up
Strong engagement: Panelists are encouraged to visit the app on a daily basis, with daily surveys available for them
Controlled environment: Panel sign-up with the members’ Google / Android account (unique)
Quality-focused panel: Panelists are scored based on the overall quality of their answers. Priority is given to higher-score panelists during survey assignment
Panel Demographics in Zambia
By Age groups18 to 25 41%
By GenderMale 67%
By Socioeconomic ClassificationA 14%
Get started with our online panel in Zambia
Reach out to our team now to request feasibility and costs
Our insights from sample provider in Zambia
In this article, we explore the pasta consumers in Morocco. With the consumption tracking tool SagaCube we can compare the profile and behaviour of consumers of Dari and Alitkane, the leading pasta brands in Morocco (according to SagaBrand, the Brand Health Tracker in Africa). Read on to find out how they might differ Who are28/11/2023
Today, we take a look at the top pasta brands in Morocco based on SagaBrand, the Brand Health Tracker in Africa. While Moroccan cuisine is most known for couscous, pasta is also part of some traditional Moroccan dishes (such as rfissa or chorba with vermicelli noodles). Among the 16 standard KPIs SagaBrand tracks monthly, we22/11/2023
When it comes to conducting market research, there are many approaches. Face-to-face interviews, focus groups, in-depth interviews (IDIs), online surveys… Each proves valuable for different purposes, but with technological advancements progressing rapidly, and particularly since much of the world moved ‘online’ during the Covid-19 pandemic, the latter (online surveys) are becoming an ever more popular07/11/2023
In this article, we focus on juice consumers in Africa, more specifically Présséa consumers in West Africa. Owned by the Kirène Group, Présséa was recently elected the most preferred juice brand in Africa based on SagaBrand, the Brand Health Tracker tool in Africa. With a leading position in its core markets of Senegal and Côte02/11/2023