The online panel in Morocco is mobile based to ensure deep reach and fast turnaround times.
Our consumer panel and data collection capabilities helps businesses understand consumers across the Moroccan country.
Online market research solutions in Africa
Thanks to our product, we can help you get quick and reliable answers on the Moroccan consumer. Online market research increases data accuracy and reduces potential for errors as our panelists enter their responses themselves in their own time.
We can easily target specific demographics given the size of the panel while project setup is significantly more seamless, flexible and agile than with traditional research.
How can you target specific respondents using consumer panel in Morocco?
With our online panels in Morocco, we can collect daily data from more than 20,000 consumers. As in this country the smartphone penetration is around 70%, you can have fast results on consumption behavior, brand health, brand competitors and much more.
An idea of how our online panels in Morocco can help you
Do you want to know more about the performance of Foodservice brands in Morocco 2022 using our sample provider?
Clarity to make wise business oriented decisions
If you have a specific need for your brand, our online sample in Morocco can help you have clarity to make wise market oriented decisions. If you are looking to reach consumers in Casablanca, Rabat, Tanger or Marrakech, we can help.
You can target by age, location, profile, consumption habits… With this tool, everything is possible.
Are you trying to better understand and model the market size across African countries, especially Morocco? Trying to figure out which products are popular and by whom? Read more about the Moroccan country in our blog.
Panel Demographics in Morocco
Country population
37 million
Urban
91 %
Rural
8 %
Smartphone penetration
~ 70%
Get started with our online panel
Reach out to our team now to request feasibility and costs
Our insights from consumer panel in Morocco
-
The Top Brands in Africa in 2024 based on Consumer Recommendation
Using insights from our SagaBrand online brand tracker, we identified the top brands in Africa in 2024 (Q1 & Q2) based on consumer recommendation. This year’s African brand rankings showcase the most trusted and highly recommended brands across a range of categories, highlighting consumer loyalty and preferences. Top recommended brands in Africa Leading the pack
10/09/2024 -
The top FMCG brands in Uganda in 2024
To explore the Top FMCG brands in Uganda, we recently engaged our online panel to disclose the contents of their shopping baskets using the SagaPoll survey app. By capturing specifics like barcodes, images, formats, and prices of the packaged goods they purchase regularly, we get first-hand insights into Uganda’s consumer preferences. So which brands are
23/08/2024 -
Understanding the Gen Z in Nigeria: Trends and Insights
Uncover the key influences and consumption trends of Gen Z in Nigeria with SagaCube, Africa’s leading consumer habit tracker. Thanks to our online panel in Nigeria, we examine specifically the preferences of Nigerian male consumers aged 18 to 25 from the highest social classes (SEC AB). This analysis, which compares their behaviours with those of
13/08/2024 -
Concept Testing in Africa: Case Study on Soft Drinks in West Africa
Explore how leveraging concept testing in Africa benefits FMCG manufacturers through this detailed case study. Context An international beverage manufacturer aimed to expand into West Africa by launching a successful European and Middle Eastern product—a concentrated still drink. To evaluate market potential and optimise commercialization, including packaging format and pricing, they engaged our Quantitative Research
02/08/2024