Online panel in Morocco

The online panel in Morocco is mobile based to ensure deep reach and fast turnaround times.

Our consumer panel and data collection capabilities helps businesses understand consumers across the Moroccan country.

Online market research solutions in Africa

Thanks to our product, we can help you get quick and reliable answers on the Moroccan consumer. Online market research increases data accuracy and reduces potential for errors as our panelists enter their responses themselves in their own time.

We can easily target specific demographics given the size of the panel while project setup is significantly more seamless, flexible and agile than with traditional research. 

How can you target specific respondents using consumer panel in Morocco?

With our online panels in Morocco, we can collect daily data from more than 20,000 consumers. As in this country the smartphone penetration is around 70%, you can have fast results on consumption behavior, brand health, brand competitors and much more. 

An idea of how our online panels in Morocco can help you

Do you want to know more about the performance of Foodservice brands in Morocco 2022 using our sample provider?

See it here

Clarity to make wise business oriented decisions

If you have a specific need for your brand, our online sample in Morocco can help you have clarity to make wise market oriented decisions. If you are looking to reach consumers in Casablanca, Rabat, Tanger or Marrakech, we can help.

You can target by age, location, profile, consumption habits… With this tool, everything is possible.

Are you trying to better understand and model the market size across African countries, especially Morocco? Trying to figure out which products are popular and by whom?  Read more about the Moroccan country in our blog.

Panel Demographics in Morocco

Country population

37 million

Urban

91 %

Rural

8 %

Smartphone penetration

~ 70%

By Age groups

18 to 25 30%
26 to 35 36%
36 to 45 24%
46 to 55 8%
Above 55 1%

By Gender

Male 52%
Female 48%

By Socioeconomic Classification

A 28%
B 16%
C1 13%
C2 7%
D 22%
E 12%
N/A 2%

Get started with our online panel

Reach out to our team now to request feasibility and costs

Our insights from consumer panel in Morocco

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    12/06/2024
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    Discover the top banks in Côte d’Ivoire in terms of Customer Satisfaction as of May 2024. Customer satisfaction is a crucial indicator of a financial institution’s success. To achieve high scores, banks must meet customer requirements and expectations, fostering loyalty, retention, and advocacy. So let’s dive in with the SagaBrand tracker… The banking environment in

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  • The largest product database in Africa

    For over 12 years, Sagaci Research has curated the largest product database in Africa. Through the expansive reach of our pan-african online panel we consistently gather product data directly from consumers themselves. Today, our database boasts over 400,000 products sourced from 30+ African countries and across dozens of FMCG categories. Leveraging the largest product database

    21/05/2024
  • Consumer trends in Cameroon: Insights from Top 20 FMCG products

    Discover the latest consumer trends in Cameroon for 2024! Recently, we engaged members of our online panel in Cameroon to share their shopping basket contents in real-time using the SagaPoll app. Through this initiative, hundreds of respondents scanned their purchased packaged goods, providing valuable insights into consumer preferences. Shopping habits in Cameroon Non-alcoholic beverages hold

    09/05/2024