Our online panel in Egypt allows your businesses to understand and reach consumers across the African continent.
Sagaci Research consumer panel in Egypt is mobile based, which can allow deep reach and daily results.


Why should you trust our online sample in Egypt?
Diversified members recruitment channels: we run ADS in different medias.
Detailed demographic characteristics available: our online sample in Egypt allows you to have real data.
Strong engagement: our consumer panel is made of real Egyptians, who likes to share their opinion and views.
Quality-focused panel: the panelists make weekly tests to comprove they are real and that they are really paying attention to the questions.
Thousands of respondents in a highly engaged consumer panel
We conduct surveys across the African continent, including Egypt, on a daily basis for more than 200,000 members. The advantage of running surveys on a monthly basis, is that you can easily identify trends that may coincide with your marketing activities in Egypt. We can also target specific cities based on your needs. In Egypt we cover Cairo, Alexandria or Giza.
You will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.
Curious to learn more about our insights in Egypt? Check our blog for more!
An idea on how our online panel looks like
Do you want to know more about our panelists in Egypt when it comes to Chocolate Confectionery ?
More insights in Egypt using our sample provider:
Our online panels in Egypt revealed that young Egyptians used less bar soaps than their older counterparts in 2021. Indeed, we find that only 67% of the 18-25 age group in Egypt have used bar soaps in the last four weeks compared to 84% of the 46 and above age group. Comparatively, shower gel usage seems to be clearly more of a thing for female and higher income consumers while bar soap usage cuts across all income and gender.
In Egypt, our online panels assess more than 150 brands on a daily basis.
Panel Demographics in Egypt
Country population
103 million
Urban
58 %
Rural
42 %
Smartphone penetration
~ 60%
Get started with our online panel in Egypt
Reach out to our team now to request feasibility and costs

Our insights from our consumer panels in Africa
-
Carbonated soft drinks consumption in Africa: insights into occasions and need states
Carbonated soft drinks consumption in Africa may not top the beverage rankings, but CSDs remain one of the most contested and visible categories on shelf, with clear, actionable patterns in who drinks them, when, and why. This article draws on data collected through SagaCube, Sagaci Research’s consumption tracker in Africa, covering responses from over 548,000
15/06/2026 -
Retail execution in Africa: five mistakes FMCG brands make at shelf level
Retail execution in Africa is where FMCG strategies either hold up or fall apart. Distribution plans, pricing decisions, and visibility investments all depend on what the audit is actually measuring. And in African markets, where retail is fragmented and informal trade dominant, standard approaches often miss the picture. Poor retail execution rarely comes from a
08/06/2026 -
Top FMCG products in Nigeria: consumer goods ranking and insights
Nigeria is Africa’s largest consumer market, with over 220 million people and one of the continent’s most dynamic retail landscapes. Yet understanding which products actually dominate Nigerian households can be difficult. Much of the country’s FMCG consumption happens through informal channels (open markets, roadside kiosks, neighbourhood traders), which is why panel-based data captured directly by
02/06/2026 -
Inside Africa’s largest panel: scope, quality and what it means for your research
Six years ago, Sagaci Research built its first panel, consisting of members in a handful of strategic African markets (Kenya, South Africa, Nigeria, etc). Today, SagaPoll is the backbone of the largest proprietary panel on the continent, with 645,000 active members spanning 30+ African countries. What this scale makes possible for your research Three things
19/05/2026

