Our online panel and data collection capabilities helps businesses understand consumers across Tanzania.
Our representative online sample is mobile based to ensure deep reach and fast turnaround times. You will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.
Representative online panels in Tanzania with a robust quality
With the Sagaci Research pan-african online samples you will have a robust quality control process that allows seamless and comparable multi-country studies.
Our representative sample provider is mobile-based to ensure deep reach and fast turnaround times. This means that in a few hours you will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.
How can you target specific respondents using our online panels?
Target specific locations (regions, cities, districts…)
Target specific household characteristics (eg. number of kids, age of kids,…)
Target consumers of specific FMCG categories (food & non-food)
Target owners of appliances, electronics or vehicles
Target users of specific financial products (including insurance)
Target specific occupations (eg. farmers, IT professionals, shop owners, SMEs…)
Etc…
Benefits of our consumer panel in Tanzania
Reach
Access customers across the country through a simple click
Accurate
Trusted and engaged members providing high-quality answers
Representative
Nationally representative sample cutting across all socio-demographics: age, gender, income, urban / rural,…
Reactive
Gather massive amounts of data in a short-time frame
Targeted
Leverage profiling data to target specific groups
Fast
Quick-turn around times and accelerated fieldwork
Why should you trust our consumer panels?
Diversified members recruitment channels: Advertising campaigns, social-network influencers, referrals, offline ambassadors, direct sign-up,…
Detailed demographic characteristics available: All panelists profiled during initial sign-up
Strong engagement: Panelists are encouraged to visit the app on a daily basis, with daily surveys available for them
Controlled environment: Panel sign-up with the members’ Google / Android account (unique)
Quality-focused panel: Panelists are scored based on the overall quality of their answers. Priority is given to higher-score panelists during survey assignment
Panel Demographics in Tanzania
Country population
59 million
Urban
77 %
Rural
23 %
Smartphone penetration
~ 25%
Get started with our online panel in Tanzania
Reach out to our team now to request feasibility and costs
Our insights from sample provider in Tanzania
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Top Recommended Beer Brands in Nigeria
A recent SagaBrand survey shows that, among the main beer brands in Nigeria, Guinness is the most recommended beer (in terms of recommendation score). Over 700 members of our online panel in Nigeria shared their views on Nigerian beers brands. We asked panellists to tell us which brand, among the beer brands they have ever
02/02/2023 -
Consumers favourite banks in Kenya revealed
This article is exploring consumers’ favourite banks in Kenya in 2022 as the Kenya banking industry has seen steady growth in recent years. It has also gone through a number of important changes. The most notable one might be the increasing use of technology (mobile banking and digital platforms), to expand access to financial services
24/01/2023 -
Uncover the most preferred brands in Africa
If you are wondering what were consumers’ preferred brands in Africa in 2022, read on for some insights. The results might not be what you expect! In fact, several of the preferred brands are local brands, while it is not the usual suspects that we find on top! This, in itself, is an interesting
19/01/2023 -
Preferred social media and communication apps across Africa: what makes Telegram a success in Ethiopia?
Our 2022 SagaBrand surveys revealed that Whatsapp is the preferred social media and communication app in 25 out of 27 African countries. Ethiopia and Algeria have unique preferences which we explore more below. Preferred social media apps in Africa Over 6,700 respondents, aged 18 to 25, shared their views about social media and communication platforms.
05/01/2023
