- 07/08/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the packaged food market in Gambia
Explore in-depth insights into the packaged food market in Gambia, drawn from real consumer data. This market report analyzes key consumption trends, top packaged food brands, packaging preferences, and shopper behaviour within the packaged food category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the packaged food landscape in Gambia.
Here is the type of information included in this report:
- A total of 311 packaged food products (SKUs) have been scanned by consumers in Gambia, providing a comprehensive view of the category
- These products span 117 different packaged food brands
- The most common pack size in the packaged food category is 12 g, with the Sachet format being the most frequently used
- In the past 12 months, 8,353 new unique product entries have been recorded in the packaged food category
- Maggi is currently the most scanned packaged food brand in Gambia
Report on the packaged food category in Gambia
Order your report today to access a comprehensive picture of this category and identify growth opportunities.
Related packaged food categories
- Food & Drinks
- Baby Food
- Beverages
- Dairy
- Fresh Food
- Baking Powder
- Biscuits
- Bouillon
- Bread
- Bread, Flour, Pastries and Baking Ingredients
- Candies and Sweets (non-chocolate)
- Canned Seafood
- Canned and Preserved Foods
- Chewing Gum
- Chocolate Confectionery
- Confectionery
- Cooking Sauces
- Couscous
- Edible oils
- Family Cereals
- Flour
- Frozen Foods
- Fruits in Syrup
- Herbs and Spices
- Instant Noodles
- Instant Soups
- Ketchup
- Mayonnaise
- Mustard
- Nuts, Seeds and Dry Fruits
- Pasta
- Preserved Beans and Vegetables
- Preserved Meats
- Ready Meals and Soups
- Ready meals
- Rice
- Rice, Pasta and Noodles
- Salt
- Salty Snacks
- Sauces, Dressings and Condiments
- Seasoning
- Sodium Bicarbonate
- Soy Sauces
- Spreads, Jams and Honey
- Sugar and Sweeteners
- Table Sauces
- Tomato Pastes and Purées
- Banjul
- Lower River
- Maccarthy Island
- North Bank
- Upper River
- Western
- Top packaged food products in Gambia overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of packaged food brands in Gambia by demographics
- Packaged Food brand shopper profile
- Average consumer rating per packaged food product / brand
Regions in Gambia covered in the report
Other types of packaged food insights available
Methodology
Our report draws on our shopper panel in Africa, which tracks the actual packaged food products consumers in Gambia are purchasing and consuming. Paired with data from our retail audits in Africa, this view of household consumption can be cross-checked against what’s actually happening on shelf.
Online panel members from Gambia scan packaged food products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the packaged food sector in Gambia, get in touch on contact@sagaciresearch.com or click below.
