Mouthwashes market in Zambia

Detailed insights on the mouthwashes market in Zambia

Explore in-depth insights into the mouthwashes market in Zambia, drawn from real consumer data. This market report analyzes key consumption trends, top mouthwashes brands, packaging preferences, and shopper behaviour within the mouthwashes category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the mouthwashes landscape in Zambia.

Here is the type of information included in this report:

  • A total of 45 mouthwashes products (SKUs) have been scanned by consumers in Zambia, providing a comprehensive view of the category
  • These products span 15 different mouthwashes brands
  • The most common pack size in the mouthwashes category is 25 cl, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 2,608 new unique product entries have been recorded in the mouthwashes category
  • Listerine is currently the most scanned mouthwashes brand in Zambia

Report on the mouthwashes category in Zambia

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Related mouthwashes categories

  • Oral Care
    • Dental Floss
    • Toothbrushes
    • Toothpaste

Regions in Zambia covered in the report

  • Central
  • Copperbelt
  • Eastern
  • Luapula
  • Lusaka
  • Muchinga
  • North-Western
  • Northern
  • Southern
  • Western

Other types of mouthwashes insights available

  • Top mouthwashes products in Zambia overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of mouthwashes brands in Zambia by demographics
  • Mouthwashes brand shopper profile
  • Average consumer rating per mouthwashes product / brand

Methodology

Our report draws on our shopper panel in Africa, which tracks the actual mouthwashes products consumers in Zambia are purchasing and consuming. Paired with data from our retail audits in Africa, this view of household consumption can be cross-checked against what’s actually happening on shelf.

Online panel members from Zambia scan mouthwashes products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the mouthwashes sector in Zambia, get in touch on contact@sagaciresearch.com or click below.