- 07/08/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the cosmetics and beauty market in Liberia
Explore in-depth insights into the cosmetics and beauty market in Liberia, drawn from real consumer data. This market report analyzes key consumption trends, top cosmetics and beauty brands, packaging preferences, and shopper behaviour within the cosmetics and beauty category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the cosmetics and beauty landscape in Liberia.
Here is the type of information included in this report:
- A total of 176 cosmetics and beauty products (SKUs) have been scanned by consumers in Liberia, providing a comprehensive view of the category
- These products span 91 different cosmetics and beauty brands
- The most common pack size in the cosmetics and beauty category is 5 cl, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 1,053 new unique product entries have been recorded in the cosmetics and beauty category
- Gandour is currently the most scanned cosmetics and beauty brand in Liberia
Report on the cosmetics and beauty category in Liberia
Order your report today to access a comprehensive picture of this category and identify growth opportunities.
Related cosmetics and beauty categories
- Beauty and Personal Care
- Baby Care
- Hair Care
- Oral Care
- Personal care
- Skin Care
- Tissue and Hygiene
- Eye Make-Up
- Facial Make-Up
- Fragrances
- Lip Products
- Make-Up / Colour Cosmetics
- Nail Products
Regions in Liberia covered in the report
- Bomi
- Bong
- Gbapolu
- Grand Cape Mount
- GrandBassa
- GrandGedeh
- GrandKru
- Lofa
- Margibi
- Maryland
- Montserrado
- Nimba
- River Cess
- River Gee
- Sinoe
Other types of cosmetics and beauty insights available
- Top cosmetics and beauty products in Liberia overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of cosmetics and beauty brands in Liberia by demographics
- Cosmetics and Beauty brand shopper profile
- Average consumer rating per cosmetics and beauty product / brand
Methodology
Our report draws on our shopper panel in Africa, which tracks the actual cosmetics and beauty products consumers in Liberia are purchasing and consuming. Paired with data from our retail audits in Africa, this view of household consumption can be cross-checked against what’s actually happening on shelf.
Online panel members from Liberia scan cosmetics and beauty products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the cosmetics and beauty sector in Liberia, get in touch on contact@sagaciresearch.com or click below.
