- 29/01/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the toothbrushes market in South Africa
Explore in-depth insights into the toothbrushes market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top toothbrushes brands, packaging preferences, and shopper behaviour within the toothbrushes category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the toothbrushes landscape in South Africa.
Here is the type of information included in this report:
- A total of 64 toothbrushes products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
- These products span 14 different toothbrushes brands
- The most common pack size in the toothbrushes category is 1 units, with the Blister format being the most frequently used
- In the past 12 months, 1,903 new unique product entries have been recorded in the toothbrushes category
- Colgate is currently the most scanned toothbrushes brand in South Africa
Report on the toothbrushes category in South Africa
Order your report today to access a comprehensive picture of this category and identify growth opportunities.
Related toothbrushes categories
- Oral Care
- Dental Floss
- Mouthwashes
- Toothpaste
Regions in South Africa covered in the report
- Eastern Cape
- Free State
- Gauteng
- KwaZulu-Natal
- Limpopo
- Mpumalanga
- North West
- Northern Cape
- Western Cape
Other types of toothbrushes insights available
- Top toothbrushes products in South Africa overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of toothbrushes brands in South Africa by demographics
- Toothbrushes brand shopper profile
- Average consumer rating per toothbrushes product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual toothbrushes products consumers in South Africa are purchasing and consuming.
Online panel members from South Africa scan toothbrushes products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the toothbrushes sector in South Africa, get in touch on contact@sagaciresearch.com or click below.
