- 29/01/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the flour market in Madagascar
Explore in-depth insights into the flour market in Madagascar, drawn from real consumer data. This market report analyzes key consumption trends, top flour brands, packaging preferences, and shopper behaviour within the flour category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the flour landscape in Madagascar.
Here is the type of information included in this report:
- A total of 9 flour products (SKUs) have been scanned by consumers in Madagascar, providing a comprehensive view of the category
- These products span 7 different flour brands
- The most common pack size in the flour category is 25 g, with the Sachet format being the most frequently used
- In the past 12 months, 850 new unique product entries have been recorded in the flour category
- Salon is currently the most scanned flour brand in Madagascar
Report on the flour category in Madagascar
Order your report today to access a comprehensive picture of this category and identify growth opportunities.

Related flour categories
- Bread, Flour, Pastries and Baking Ingredients
- Baking Powder
- Bread
- Sodium Bicarbonate
- Sugar and Sweeteners
Regions in Madagascar covered in the report
- Antananarivo
- Antsiranana
- Fianarantsoa
- Mahajanga
- Toamasina
- Toliary
Other types of flour insights available
- Top flour products in Madagascar overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of flour brands in Madagascar by demographics
- Flour brand shopper profile
- Average consumer rating per flour product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual flour products consumers in Madagascar are purchasing and consuming.
Online panel members from Madagascar scan flour products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the flour sector in Madagascar, get in touch on contact@sagaciresearch.com or click below.

