- 29/01/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the laundry care market in Lesotho
Explore in-depth insights into the laundry care market in Lesotho, drawn from real consumer data. This market report analyzes key consumption trends, top laundry care brands, packaging preferences, and shopper behaviour within the laundry care category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the laundry care landscape in Lesotho.
Here is the type of information included in this report:
- A total of 91 laundry care products (SKUs) have been scanned by consumers in Lesotho, providing a comprehensive view of the category
- These products span 21 different laundry care brands
- The most common pack size in the laundry care category is 2 kg, with the Bag format being the most frequently used
- In the past 12 months, 792 new unique product entries have been recorded in the laundry care category
- Maq is currently the most scanned laundry care brand in Lesotho
Report on the laundry care category in Lesotho
Order your report today to access a comprehensive picture of this category and identify growth opportunities.
Related laundry care categories
- Home Care
- Air Care
- Bleach
- Dishwashing
- Insecticides
- Surface Care and cleaners
- Toilet Care
- Laundry Aids
- Laundry Detergents
Regions in Lesotho covered in the report
- Berea
- Butha-Buthe
- Leribe
- Mafeteng
- Maseru
- Mohale’s Hoek
- Mokhotlong
- Qacha’s Nek
- Quthing
- Thaba-Tseka
Other types of laundry care insights available
- Top laundry care products in Lesotho overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of laundry care brands in Lesotho by demographics
- Laundry Care brand shopper profile
- Average consumer rating per laundry care product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual laundry care products consumers in Lesotho are purchasing and consuming.
Online panel members from Lesotho scan laundry care products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the laundry care sector in Lesotho, get in touch on contact@sagaciresearch.com or click below.
