Mayonnaise market in Tanzania

Detailed insights on the mayonnaise market in Tanzania

Explore in-depth insights into the mayonnaise market in Tanzania, drawn from real consumer data. This market report analyzes key consumption trends, top mayonnaise brands, packaging preferences, and shopper behaviour within the mayonnaise category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the mayonnaise landscape in Tanzania.

Here is the type of information included in this report:

  • A total of 75 mayonnaise products (SKUs) have been scanned by consumers in Tanzania, providing a comprehensive view of the category
  • These products span 26 different mayonnaise brands
  • The most common pack size in the mayonnaise category is 0.887 l, with the Glass Bottle format being the most frequently used
  • In the past 12 months, 1,106 new unique product entries have been recorded in the mayonnaise category
  • American Garden is currently the most scanned mayonnaise brand in Tanzania

Report on the mayonnaise category in Tanzania

A comprehensive report is available upon request.

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Related mayonnaise categories

  • Table Sauces
    • Barbecue Sauces
    • Chilli Sauces
    • Ketchup
    • Mustard
    • Other Table Sauces
    • Oyster Sauces
    • Salad Dressings
    • Shito
    • Soy Sauces

Regions in Tanzania covered in the report

  • Arusha
  • Dar es Salaam
  • Dodoma
  • Geita
  • Iringa
  • Kagera
  • Katavi
  • Kigoma
  • Kilimanjaro
  • Lindi
  • Manyara
  • Mara
  • Mbeya
  • Morogoro
  • Mtwara
  • Mwanza
  • Njombe
  • Pemba North
  • Pemba South
  • Pwani
  • Rukwa
  • Ruvuma
  • Shinyanga
  • Simiyu
  • Singida
  • Tabora
  • Tanga
  • Zanzibar North
  • Zanzibar South and Central
  • Zanzibar West

Other types of mayonnaise insights available

  • Top mayonnaise products in Tanzania overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of mayonnaise brands in Tanzania by demographics
  • Mayonnaise brand shopper profile
  • Average consumer rating per mayonnaise product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual mayonnaise products consumers in Tanzania are purchasing and consuming.

Online panel members from Tanzania scan mayonnaise products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the mayonnaise sector in Tanzania, get in touch on contact@sagaciresearch.com or click below.