- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the energy drinks market in Tanzania
Explore in-depth insights into the energy drinks market in Tanzania, drawn from real consumer data. This market report analyzes key consumption trends, top energy drinks brands, packaging preferences, and shopper behaviour within the energy drinks category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the energy drinks landscape in Tanzania.
Here is the type of information included in this report:
- A total of 48 energy drinks products (SKUs) have been scanned by consumers in Tanzania, providing a comprehensive view of the category
- These products span 31 different energy drinks brands
- The most common pack size in the energy drinks category is 0.3 l, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 4,902 new unique product entries have been recorded in the energy drinks category
- Azam is currently the most scanned energy drinks brand in Tanzania
Report on the energy drinks category in Tanzania
A comprehensive report is available upon request.

Related energy drinks categories
- Non-Alcoholic Beverages
- Bottled Water
- Carbonated Soft Drinks
- Coffee
- Flavoured Powder Drinks
- Juices
- Tea
Regions in Tanzania covered in the report
- Arusha
- Dar es Salaam
- Dodoma
- Geita
- Iringa
- Kagera
- Katavi
- Kigoma
- Kilimanjaro
- Lindi
- Manyara
- Mara
- Mbeya
- Morogoro
- Mtwara
- Mwanza
- Njombe
- Pemba North
- Pemba South
- Pwani
- Rukwa
- Ruvuma
- Shinyanga
- Simiyu
- Singida
- Tabora
- Tanga
- Zanzibar North
- Zanzibar South and Central
- Zanzibar West
Other types of energy drinks insights available
- Top energy drinks products in Tanzania overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of energy drinks brands in Tanzania by demographics
- Energy Drinks brand shopper profile
- Average consumer rating per energy drinks product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual energy drinks products consumers in Tanzania are purchasing and consuming.
Online panel members from Tanzania scan energy drinks products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the energy drinks sector in Tanzania, get in touch on contact@sagaciresearch.com or click below.