Pureed Baby Food market in South Africa

Detailed insights on the pureed baby food market in South Africa

Explore in-depth insights into the pureed baby food market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top pureed baby food brands, packaging preferences, and shopper behaviour within the pureed baby food category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the pureed baby food landscape in South Africa.

Here is the type of information included in this report:

  • A total of 102 pureed baby food products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 12 different pureed baby food brands
  • The most common pack size in the pureed baby food category is 0.11 l, with the Sachet format being the most frequently used
  • In the past 12 months, 1,286 new unique product entries have been recorded in the pureed baby food category
  • Purity is currently the most scanned pureed baby food brand in South Africa

Report on the pureed baby food category in South Africa

A comprehensive report is available upon request.

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Related pureed baby food categories

  • Baby Food
    • Infant Cereals
    • Milk Formula

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of pureed baby food insights available

  • Top pureed baby food products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of pureed baby food brands in South Africa by demographics
  • Pureed Baby Food brand shopper profile
  • Average consumer rating per pureed baby food product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual pureed baby food products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan pureed baby food products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the pureed baby food sector in South Africa, get in touch on contact@sagaciresearch.com or click below.