- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the tissue market in Rwanda
Explore in-depth insights into the tissue market in Rwanda, drawn from real consumer data. This market report analyzes key consumption trends, top tissue brands, packaging preferences, and shopper behaviour within the tissue category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the tissue landscape in Rwanda.
Here is the type of information included in this report:
- A total of 57 tissue products (SKUs) have been scanned by consumers in Rwanda, providing a comprehensive view of the category
- These products span 36 different tissue brands
- The most common pack size in the tissue category is 18 units, with the Paper box format being the most frequently used
- In the past 12 months, 952 new unique product entries have been recorded in the tissue category
- Cleaner is currently the most scanned tissue brand in Rwanda
Report on the tissue category in Rwanda
A comprehensive report is available upon request.

Related tissue categories
- Tissue and Hygiene
- Hygiene
Regions in Rwanda covered in the report
- Amajyaruguru
- Amajyepfo
- Iburasirazuba
- Iburengerazuba
- Umujyi wa Kigali
Other types of tissue insights available
- Top tissue products in Rwanda overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of tissue brands in Rwanda by demographics
- Tissue brand shopper profile
- Average consumer rating per tissue product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual tissue products consumers in Rwanda are purchasing and consuming.
Online panel members from Rwanda scan tissue products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the tissue sector in Rwanda, get in touch on contact@sagaciresearch.com or click below.