- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the chewing gum market in Nigeria
Explore in-depth insights into the chewing gum market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top chewing gum brands, packaging preferences, and shopper behaviour within the chewing gum category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the chewing gum landscape in Nigeria.
Here is the type of information included in this report:
- A total of 68 chewing gum products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
- These products span 24 different chewing gum brands
- The most common pack size in the chewing gum category is 0.266 kg, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 2,103 new unique product entries have been recorded in the chewing gum category
- Center Fresh is currently the most scanned chewing gum brand in Nigeria
Report on the chewing gum category in Nigeria
A comprehensive report is available upon request.
Related chewing gum categories
- Confectionery
- Candies and Sweets (non-chocolate)
- Chocolate Confectionery
Regions in Nigeria covered in the report
- Abia
- Adamawa
- Akwa Ibom
- Anambra
- Bauchi
- Bayelsa
- Benue
- Borno
- Cross River
- Delta
- Ebonyi
- Edo
- Ekiti
- Enugu
- Federal Capital Territory
- Gombe
- Imo
- Jigawa
- Kaduna
- Kano
- Katsina
- Kebbi
- Kogi
- Kwara
- Lagos
- Nassarawa
- Niger
- Ogun
- Ondo
- Osun
- Oyo
- Plateau
- Rivers
- Sokoto
- Taraba
- Yobe
- Zamfara
Other types of chewing gum insights available
- Top chewing gum products in Nigeria overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of chewing gum brands in Nigeria by demographics
- Chewing Gum brand shopper profile
- Average consumer rating per chewing gum product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual chewing gum products consumers in Nigeria are purchasing and consuming.
Online panel members from Nigeria scan chewing gum products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the chewing gum sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.
