- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the markers and highlighters market in Madagascar
Explore in-depth insights into the markers and highlighters market in Madagascar, drawn from real consumer data. This market report analyzes key consumption trends, top markers and highlighters brands, packaging preferences, and shopper behaviour within the markers and highlighters category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the markers and highlighters landscape in Madagascar.
Here is the type of information included in this report:
- A total of 150 markers and highlighters products (SKUs) have been scanned by consumers in Madagascar, providing a comprehensive view of the category
- These products span 63 different markers and highlighters brands
- The most common pack size in the markers and highlighters category is 1 units, with the Paper box format being the most frequently used
- In the past 12 months, 964 new unique product entries have been recorded in the markers and highlighters category
- Schneider is currently the most scanned markers and highlighters brand in Madagascar
Report on the markers and highlighters category in Madagascar
A comprehensive report is available upon request.
Related markers and highlighters categories
- Stationery
- Coloration
- Correction
- Notebooks
- Pencils
- Pens
Regions in Madagascar covered in the report
- Antananarivo
- Antsiranana
- Fianarantsoa
- Mahajanga
- Toamasina
- Toliary
Other types of markers and highlighters insights available
- Top markers and highlighters products in Madagascar overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of markers and highlighters brands in Madagascar by demographics
- Markers and Highlighters brand shopper profile
- Average consumer rating per markers and highlighters product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual markers and highlighters products consumers in Madagascar are purchasing and consuming.
Online panel members from Madagascar scan markers and highlighters products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the markers and highlighters sector in Madagascar, get in touch on contact@sagaciresearch.com or click below.
