- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the cigarettes market in Nigeria
Explore in-depth insights into the cigarettes market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top cigarettes brands, packaging preferences, and shopper behaviour within the cigarettes category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the cigarettes landscape in Nigeria.
Here is the type of information included in this report:
- A total of 65 cigarettes products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
- These products span 35 different cigarettes brands
- The most common pack size in the cigarettes category is 20 units, with the Paper box format being the most frequently used
- In the past 12 months, 1,611 new unique product entries have been recorded in the cigarettes category
- B&H is currently the most scanned cigarettes brand in Nigeria
Report on the cigarettes category in Nigeria
A comprehensive report is available upon request.

Related cigarettes categories
- Tobacco
- Cigars and Cigarrillos
- Other Tobacco
- Smokeless Tobacco
- Smoking Tobacco
Regions in Nigeria covered in the report
- Abia
- Adamawa
- Akwa Ibom
- Anambra
- Bauchi
- Bayelsa
- Benue
- Borno
- Cross River
- Delta
- Ebonyi
- Edo
- Ekiti
- Enugu
- Federal Capital Territory
- Gombe
- Imo
- Jigawa
- Kaduna
- Kano
- Katsina
- Kebbi
- Kogi
- Kwara
- Lagos
- Nassarawa
- Niger
- Ogun
- Ondo
- Osun
- Oyo
- Plateau
- Rivers
- Sokoto
- Taraba
- Yobe
- Zamfara
Other types of cigarettes insights available
- Top cigarettes products in Nigeria overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of cigarettes brands in Nigeria by demographics
- Cigarettes brand shopper profile
- Average consumer rating per cigarettes product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual cigarettes products consumers in Nigeria are purchasing and consuming.
Online panel members from Nigeria scan cigarettes products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the cigarettes sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.