- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the stationery market in Morocco
Explore in-depth insights into the stationery market in Morocco, drawn from real consumer data. This market report analyzes key consumption trends, top stationery brands, packaging preferences, and shopper behaviour within the stationery category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the stationery landscape in Morocco.
Here is the type of information included in this report:
- A total of 676 stationery products (SKUs) have been scanned by consumers in Morocco, providing a comprehensive view of the category
- These products span 212 different stationery brands
- The most common pack size in the stationery category is 0.06 kg, with the Paper box format being the most frequently used
- In the past 12 months, 8,993 new unique product entries have been recorded in the stationery category
- Book is currently the most scanned stationery brand in Morocco
Report on the stationery category in Morocco
A comprehensive report is available upon request.
Related stationery categories
-
- Markers and Highlighters
- Notebooks
- Pencils
- Pens
Regions in Morocco covered in the report
- Boujdour
- Chaouia – Ouardigha
- Doukkala – Abda
- Es Semara
- Fès – Boulemane
- Gharb – Chrarda – Béni Hssen
- Grand Casablanca
- Guelmim – Es-Semara
- Laayoune
- Laâyoune – Boujdour – Sakia El Hamra
- Marrakech – Tensift – Al Haouz
- Meknès – Tafilalet
- Oriental
- Oued el Dahab
- Rabat – Salé – Zemmour – Zaer
- Souss – Massa – Draâ
- Tadla – Azilal
- Tanger – Tétouan
- Taza – Al Hoceima – Taounate
Other types of stationery insights available
- Top stationery products in Morocco overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of stationery brands in Morocco by demographics
- Stationery brand shopper profile
- Average consumer rating per stationery product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual stationery products consumers in Morocco are purchasing and consuming.
Online panel members from Morocco scan stationery products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the stationery sector in Morocco, get in touch on contact@sagaciresearch.com or click below.
