- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the stationery market in Madagascar
Explore in-depth insights into the stationery market in Madagascar, drawn from real consumer data. This market report analyzes key consumption trends, top stationery brands, packaging preferences, and shopper behaviour within the stationery category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the stationery landscape in Madagascar.
Here is the type of information included in this report:
- A total of 625 stationery products (SKUs) have been scanned by consumers in Madagascar, providing a comprehensive view of the category
- These products span 212 different stationery brands
- The most common pack size in the stationery category is 1 kg, with the Paper box format being the most frequently used
- In the past 12 months, 10,860 new unique product entries have been recorded in the stationery category
- Star Cahier is currently the most scanned stationery brand in Madagascar
Report on the stationery category in Madagascar
A comprehensive report is available upon request.
Related stationery categories
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- Markers and Highlighters
- Notebooks
- Pencils
- Pens
Regions in Madagascar covered in the report
- Antananarivo
- Antsiranana
- Fianarantsoa
- Mahajanga
- Toamasina
- Toliary
Other types of stationery insights available
- Top stationery products in Madagascar overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of stationery brands in Madagascar by demographics
- Stationery brand shopper profile
- Average consumer rating per stationery product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual stationery products consumers in Madagascar are purchasing and consuming.
Online panel members from Madagascar scan stationery products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the stationery sector in Madagascar, get in touch on contact@sagaciresearch.com or click below.
