- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the pencils market in Kenya
Explore in-depth insights into the pencils market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top pencils brands, packaging preferences, and shopper behaviour within the pencils category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the pencils landscape in Kenya.
Here is the type of information included in this report:
- A total of 223 pencils products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
- These products span 92 different pencils brands
- The most common pack size in the pencils category is 12 kg, with the Paper box format being the most frequently used
- In the past 12 months, 2,658 new unique product entries have been recorded in the pencils category
- Nataraj is currently the most scanned pencils brand in Kenya
Report on the pencils category in Kenya
A comprehensive report is available upon request.

Related pencils categories
- Stationery
- Coloration
- Correction
- Markers and Highlighters
- Notebooks
- Pens
Regions in Kenya covered in the report
- Baringo
- Bomet
- Bungoma
- Busia
- Elgeyo-Marakwet
- Embu
- Garissa
- Homa Bay
- Isiolo
- Kajiado
- Kakamega
- Kericho
- Kiambu
- Kilifi
- Kirinyaga
- Kisii
- Kisumu
- Kitui
- Kwale
- Laikipia
- Lamu
- Machakos
- Makueni
- Mandera
- Marsabit
- Meru
- Migori
- Mombasa
- Murang’a
- Nairobi
- Nakuru
- Nandi
- Narok
- Nyamira
- Nyandarua
- Nyeri
- Samburu
- Siaya
- Taita Taveta
- Tana River
- Tharaka-Nithi
- Trans Nzoia
- Turkana
- Uasin Gishu
- Vihiga
- Wajir
- West Pokot
Other types of pencils insights available
- Top pencils products in Kenya overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of pencils brands in Kenya by demographics
- Pencils brand shopper profile
- Average consumer rating per pencils product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual pencils products consumers in Kenya are purchasing and consuming.
Online panel members from Kenya scan pencils products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the pencils sector in Kenya, get in touch on contact@sagaciresearch.com or click below.