Paint market in Kenya

Detailed insights on the paint market in Kenya

Explore in-depth insights into the paint market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top paint brands, packaging preferences, and shopper behaviour within the paint category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the paint landscape in Kenya.

Here is the type of information included in this report:

  • A total of 70 paint products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
  • These products span 29 different paint brands
  • The most common pack size in the paint category is 4 cl, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 3,137 new unique product entries have been recorded in the paint category
  • Kenpoly is currently the most scanned paint brand in Kenya

Report on the paint category in Kenya

Order your report today to access a comprehensive picture of this category and identify growth opportunities.

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Related paint categories

  • Housewares and home furnishings
    • Batteries
    • Fire lighters and matches
    • Home furnishings
    • Household Products
    • Housewares
    • Light Bulbs
    • Lighting

Regions in Kenya covered in the report

  • Baringo
  • Bomet
  • Bungoma
  • Busia
  • Elgeyo-Marakwet
  • Embu
  • Garissa
  • Homa Bay
  • Isiolo
  • Kajiado
  • Kakamega
  • Kericho
  • Kiambu
  • Kilifi
  • Kirinyaga
  • Kisii
  • Kisumu
  • Kitui
  • Kwale
  • Laikipia
  • Lamu
  • Machakos
  • Makueni
  • Mandera
  • Marsabit
  • Meru
  • Migori
  • Mombasa
  • Murang’a
  • Nairobi
  • Nakuru
  • Nandi
  • Narok
  • Nyamira
  • Nyandarua
  • Nyeri
  • Samburu
  • Siaya
  • Taita Taveta
  • Tana River
  • Tharaka-Nithi
  • Trans Nzoia
  • Turkana
  • Uasin Gishu
  • Vihiga
  • Wajir
  • West Pokot

Other types of paint insights available

  • Top paint products in Kenya overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of paint brands in Kenya by demographics
  • Paint brand shopper profile
  • Average consumer rating per paint product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual paint products consumers in Kenya are purchasing and consuming.

Online panel members from Kenya scan paint products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the paint sector in Kenya, get in touch on contact@sagaciresearch.com or click below.