Bleach market in South Africa

Detailed insights on the bleach market in South Africa

Explore in-depth insights into the bleach market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top bleach brands, packaging preferences, and shopper behaviour within the bleach category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the bleach landscape in South Africa.

Here is the type of information included in this report:

  • A total of 134 bleach products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 52 different bleach brands
  • The most common pack size in the bleach category is 0.75 l, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 2,237 new unique product entries have been recorded in the bleach category
  • JIK is currently the most scanned bleach brand in South Africa

Report on the bleach category in South Africa

A comprehensive report is available upon request.

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Related bleach categories

  • Home Care
    • Air Care
    • Dishwashing
    • Insecticides
    • Laundry Care
    • Surface Care and cleaners
    • Toilet Care

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of bleach insights available

  • Top bleach products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of bleach brands in South Africa by demographics
  • Bleach brand shopper profile
  • Average consumer rating per bleach product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual bleach products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan bleach products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the bleach sector in South Africa, get in touch on contact@sagaciresearch.com or click below.