- 23/04/2013
- Posted by: Julien Garcier
- Categories: Consumer Goods / FMCG, Ghana, Retail, Sagaci Insights, Supermarkets
Below is the list of all tables and figures included in the report. Please note that most sections can be purchased individually directly below. If you want a specific page, please contact us directly by calling +33 1 84 17 07 35 or send us an e-mail at sales@sagaciresearch.com
Part 1 – Economy & Demography: Strong fundamentals
- Page 7
- Ghana – Constant GDP growth (Figure 1)
- Ghana value-added by economic activity (Figure 2)
- Page 8: Ghana Constant GDP growth (Figure 3)
- Page 9
- Ghana population (in million inhabitants) (Figure 4)
- Ghana population of key cities (in million inhabitants) (Figure 5)
- Page 11: Sagaci Research Country Attractiveness Matrix 2013 (Figure 6)
Part 2 – Consumer perspective: Growing middle-class, attached to traditional way-of-life
- Page 14
- 2013: Split of households by average monthly income (2011 USD) (Figure 7)
- 2018: Split of households by average monthly income (2011 USD) (Figure 8)
- Page 15: Equipment of households in key household goods (Figure 9)
- Page 16: Household goods adoption curves by equipment (Figure 10)
- Page 17: Ghana – Household expenditures by type in 2010 (Figure 11)
- Page 18: Share of food in consumption expenditures by households in 2010 (Figure 12)
- Page 19
- % of individuals who have Ghanaian food for lunch (Figure 13)
- % of individuals that look for Ghanaian food even when abroad (Figure 14)
- Page 20
- Most visited channel for Fruits & Vegetables purchases (Figure 15)
- Most visited channel for Grocery products purchases (Figure 16)
- Page 21
- Share of modern retail as % of total grocery expenditures 2008-2012 (Figure 17)
- Share of modern retail grocery spending by income bracket 2008-2012 (Figure 18)
- Page 22
- Consumption expenditure per household (real GHS) 2012-2018 (Figure 19)
- Average monthly grocery spending per household (real GHS) 2012-2018 (Figure 20)
Part 3 – Retail structure: Dense traditional retail scene, handful of modern retailers
- Page 25: Off-trade distribution channels (Figure 21)
- Page 26: On-trade distribution channels (Figure 22)
- Page 27: Estimated number of off-trade and on-trade retail outlets across Ghana (Figure 23)
- Page 28: Estimated number of off-trade and on-trade retail outlets across the Accra Metropolitan Area (Figure 24)
- Page 29: Number of off-trade and on-trade retail outlets in Dansoman (Accra Metropolitan Area) (Figure 25)
- Page 30: Number of off-trade and on-trade retail outlets in Osu (Accra Metropolitan Area) (Figure 26)
- Page 31: Number of off-trade and on-trade retail outlets in Adabraka (Accra Metropolitan Area) (Figure 27)
- Page 32: FMCG supply-chain (Ghana, 2013) (Figure 28)
- Page 33: Major FMCG, soft drinks and alcoholic drinks distributors in Ghana (Figure 29)
- Page 34: Share of male vs. female ownership of stores (Figure 30)
- Page 35: Operating model for traditional stores (Figure 31)
- Page 36: Map of major traditional markets across Ghana (Figure 32)
- Page 39: List of modern retailers and key characteristics (Figure 33)
- Page 40: Evolution of number of modern stores 2008-2012 (Figure 34)
- Page 41: Map of modern retailers and major traditional markets in Accra (Figure 35)
- Page 42: Split of modern retailers store surface by category (Figure 36)
Part 4 – Growth hindered: Conditions for strong growth not yet met
- Page 45: Penetration of cars across Ghana (Figure 37)
- Page 46: Grocery price index for modern retailers (Figure 38)
- Page 47: Grocery price index for modern and traditional retailers (Figure 39)
- Page 48: Business model / high-level P&L for traditional stores (Figure 40)
- Page 49
- Wholesale & retail margins: Illustration for Milo Chocolate (Figure 41)
- Wholesale & retail margins: Illustration for Rexona Soap (Figure 42)
- Page 50
- Wholesale & retail margins: Illustration for bottled water (traditional trade) (Figure 43)
- Wholesale & retail margins: Illustration for sachet water (traditional trade) (Figure 44)
- Page 51: Estimated share of local products within total assortment (Figure 45)
- Page 52: Selected key local brands by category (Figure 46)
- Page 53: Country of origin for main biscuits brands available by retail chain (Figure 47)
- Page 54: Major retail real estate projects on-going in Ghana (Figure 48)
Part 5 – Moving forward: Modern retail to reach 8% by 2018
- Page 57
- Forecasted grocery sales 2012-2018 (B GHS, current) (Figure 49)
- Forecasted modern retail grocery sales (B GHS, current) (Figure 50)
- Forecasted share of modern retail 2012-2018 (Figure 51)
- Page 58
- Forecasted number of modern retail stores in Ghana in 2018 (Figure 52)
- Forecasted modern retail surface (‘000 sqm) in Ghana in 2018 (Figure 53)
- Page 59:
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Development plans of modern retailers (Figure 54)
- Page 60: Attractiveness of Ghanaian cities for retail activities (Figure 55)
- Page 61: Map of priority cities for modern retail development (Figure 56)
- Page 62: Sagaci Research retail forecast market model 2008-2018 (Figure 57)
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