- 29/01/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the whisky market in Madagascar
Explore in-depth insights into the whisky market in Madagascar, drawn from real consumer data. This market report analyzes key consumption trends, top whisky brands, packaging preferences, and shopper behaviour within the whisky category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the whisky landscape in Madagascar.
Here is the type of information included in this report:
- A total of 54 whisky products (SKUs) have been scanned by consumers in Madagascar, providing a comprehensive view of the category
- These products span 22 different whisky brands
- The most common pack size in the whisky category is 70 cl, with the Glass Bottle format being the most frequently used
- In the past 12 months, 645 new unique product entries have been recorded in the whisky category
- Johnnie Walker is currently the most scanned whisky brand in Madagascar
Report on the whisky category in Madagascar
Order your report today to access a comprehensive picture of this category and identify growth opportunities.
Related whisky categories
- Spirits
- Brandy and Cognac
- Gin
- Liqueurs
- Rum
- Tequila and Mezcal
- Vodka
Regions in Madagascar covered in the report
- Antananarivo
- Antsiranana
- Fianarantsoa
- Mahajanga
- Toamasina
- Toliary
Other types of whisky insights available
- Top whisky products in Madagascar overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of whisky brands in Madagascar by demographics
- Whisky brand shopper profile
- Average consumer rating per whisky product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual whisky products consumers in Madagascar are purchasing and consuming.
Online panel members from Madagascar scan whisky products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the whisky sector in Madagascar, get in touch on contact@sagaciresearch.com or click below.
