Rice market in Mozambique

Detailed insights on the rice market in Mozambique

Explore in-depth insights into the rice market in Mozambique, drawn from real consumer data. This market report analyzes key consumption trends, top rice brands, packaging preferences, and shopper behaviour within the rice category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the rice landscape in Mozambique.

Here is the type of information included in this report:

  • A total of 170 rice products (SKUs) have been scanned by consumers in Mozambique, providing a comprehensive view of the category
  • These products span 51 different rice brands
  • The most common pack size in the rice category is 25 kg, with the Bag format being the most frequently used
  • In the past 12 months, 6,388 new unique product entries have been recorded in the rice category
  • Mariana is currently the most scanned rice brand in Mozambique

Report on the rice category in Mozambique

A comprehensive report is available upon request.

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Related rice categories

  • Rice, Pasta and Noodles
    • Couscous
    • Instant Noodles
    • Pasta

Regions in Mozambique covered in the report

  • Cabo Delgado
  • Gaza
  • Inhambane
  • Manica
  • Maputo
  • Maputo City
  • Nampula
  • Nassa
  • Sofala
  • Tete
  • Zambezia

Other types of rice insights available

  • Top rice products in Mozambique overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of rice brands in Mozambique by demographics
  • Rice brand shopper profile
  • Average consumer rating per rice product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual rice products consumers in Mozambique are purchasing and consuming.

Online panel members from Mozambique scan rice products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the rice sector in Mozambique, get in touch on contact@sagaciresearch.com or click below.