- 18/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the pasta market in Nigeria
Explore in-depth insights into the pasta market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top pasta brands, packaging preferences, and shopper behaviour within the pasta category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the pasta landscape in Nigeria.
Here is the type of information included in this report:
- A total of 122 pasta products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
- These products span 71 different pasta brands
- The most common pack size in the pasta category is 0.5 kg, with the Sachet format being the most frequently used
- In the past 12 months, 6,974 new unique product entries have been recorded in the pasta category
- Golden Penny is currently the most scanned pasta brand in Nigeria
Report on the pasta category in Nigeria
A comprehensive report is available upon request.
Related pasta categories
- Rice, Pasta and Noodles
- Instant Noodles
- Rice
Regions in Nigeria covered in the report
- Abia
- Adamawa
- Akwa Ibom
- Anambra
- Bauchi
- Bayelsa
- Benue
- Borno
- Cross River
- Delta
- Ebonyi
- Edo
- Ekiti
- Enugu
- Federal Capital Territory
- Gombe
- Imo
- Jigawa
- Kaduna
- Kano
- Katsina
- Kebbi
- Kogi
- Kwara
- Lagos
- Nassarawa
- Niger
- Ogun
- Ondo
- Osun
- Oyo
- Plateau
- Rivers
- Sokoto
- Taraba
- Yobe
- Zamfara
Other types of pasta insights available
- Top pasta products in Nigeria overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of pasta brands in Nigeria by demographics
- Pasta brand shopper profile
- Average consumer rating per pasta product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual pasta products consumers in Nigeria are purchasing and consuming.
Online panel members from Nigeria scan pasta products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the pasta sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.
