Milk market in Senegal

Detailed insights on the milk market in Senegal

Explore in-depth insights into the milk market in Senegal, drawn from real consumer data. This market report analyzes key consumption trends, top milk brands, packaging preferences, and shopper behaviour within the milk category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the milk landscape in Senegal.

Here is the type of information included in this report:

  • A total of 172 milk products (SKUs) have been scanned by consumers in Senegal, providing a comprehensive view of the category
  • These products span 75 different milk brands
  • The most common pack size in the milk category is 0.5 l, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 5,028 new unique product entries have been recorded in the milk category
  • Bridel is currently the most scanned milk brand in Senegal

Report on the milk category in Senegal

A comprehensive report is available upon request.

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Related milk categories

  • Dairy
    • Butter
    • Cheese
    • Condensed and Evaporated milk
    • Cream
    • Dairy Desserts
    • Ice Cream
    • Margarine
    • Powder Milk
    • Yoghurt and Sour Milk

Regions in Senegal covered in the report

  • Dakar
  • Diourbel
  • Fatick
  • Kaffrine
  • Kaolack
  • Kolda
  • Kédougou
  • Louga
  • Matam
  • Saint-Louis
  • Sédhiou
  • Tambacounda
  • Thiès
  • Ziguinchor

Other types of milk insights available

  • Top milk products in Senegal overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of milk brands in Senegal by demographics
  • Milk brand shopper profile
  • Average consumer rating per milk product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual milk products consumers in Senegal are purchasing and consuming.

Online panel members from Senegal scan milk products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the milk sector in Senegal, get in touch on contact@sagaciresearch.com or click below.