- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the margarine market in Senegal
Explore in-depth insights into the margarine market in Senegal, drawn from real consumer data. This market report analyzes key consumption trends, top margarine brands, packaging preferences, and shopper behaviour within the margarine category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the margarine landscape in Senegal.
Here is the type of information included in this report:
- A total of 52 margarine products (SKUs) have been scanned by consumers in Senegal, providing a comprehensive view of the category
- These products span 27 different margarine brands
- The most common pack size in the margarine category is 0.5 kg, with the Plastic Wrap format being the most frequently used
- In the past 12 months, 5,882 new unique product entries have been recorded in the margarine category
- Jadida is currently the most scanned margarine brand in Senegal
Report on the margarine category in Senegal
A comprehensive report is available upon request.
Related margarine categories
- Dairy
- Butter
- Cheese
- Condensed and Evaporated milk
- Cream
- Dairy Desserts
- Ice Cream
- Milk
- Powder Milk
- Yoghurt and Sour Milk
Regions in Senegal covered in the report
- Dakar
- Diourbel
- Fatick
- Kaffrine
- Kaolack
- Kolda
- Kédougou
- Louga
- Matam
- Saint-Louis
- Sédhiou
- Tambacounda
- Thiès
- Ziguinchor
Other types of margarine insights available
- Top margarine products in Senegal overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of margarine brands in Senegal by demographics
- Margarine brand shopper profile
- Average consumer rating per margarine product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual margarine products consumers in Senegal are purchasing and consuming.
Online panel members from Senegal scan margarine products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the margarine sector in Senegal, get in touch on contact@sagaciresearch.com or click below.
