- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the ice cream market in South Africa
Explore in-depth insights into the ice cream market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top ice cream brands, packaging preferences, and shopper behaviour within the ice cream category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the ice cream landscape in South Africa.
Here is the type of information included in this report:
- A total of 195 ice cream products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
- These products span 40 different ice cream brands
- The most common pack size in the ice cream category is 1.8 l, with the Sachet format being the most frequently used
- In the past 12 months, 2,748 new unique product entries have been recorded in the ice cream category
- Dairymaid is currently the most scanned ice cream brand in South Africa
Report on the ice cream category in South Africa
A comprehensive report is available upon request.
Related ice cream categories
- Dairy
- Butter
- Cheese
- Condensed and Evaporated milk
- Cream
- Dairy Desserts
- Margarine
- Milk
- Powder Milk
- Yoghurt and Sour Milk
Regions in South Africa covered in the report
- Eastern Cape
- Free State
- Gauteng
- KwaZulu-Natal
- Limpopo
- Mpumalanga
- North West
- Northern Cape
- Western Cape
Other types of ice cream insights available
- Top ice cream products in South Africa overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of ice cream brands in South Africa by demographics
- Ice Cream brand shopper profile
- Average consumer rating per ice cream product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual ice cream products consumers in South Africa are purchasing and consuming.
Online panel members from South Africa scan ice cream products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the ice cream sector in South Africa, get in touch on contact@sagaciresearch.com or click below.
