- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the energy drinks market in South Africa
Explore in-depth insights into the energy drinks market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top energy drinks brands, packaging preferences, and shopper behaviour within the energy drinks category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the energy drinks landscape in South Africa.
Here is the type of information included in this report:
- A total of 346 energy drinks products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
- These products span 63 different energy drinks brands
- The most common pack size in the energy drinks category is 0.5 l, with the Can format being the most frequently used
- In the past 12 months, 10,236 new unique product entries have been recorded in the energy drinks category
- SWITCH is currently the most scanned energy drinks brand in South Africa
Report on the energy drinks category in South Africa
A comprehensive report is available upon request.
Related energy drinks categories
- Non-Alcoholic Beverages
- Bottled Water
- Carbonated Soft Drinks
- Coffee
- Flavoured Powder Drinks
- Juices
- Tea
Regions in South Africa covered in the report
- Eastern Cape
- Free State
- Gauteng
- KwaZulu-Natal
- Limpopo
- Mpumalanga
- North West
- Northern Cape
- Western Cape
Other types of energy drinks insights available
- Top energy drinks products in South Africa overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of energy drinks brands in South Africa by demographics
- Energy Drinks brand shopper profile
- Average consumer rating per energy drinks product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual energy drinks products consumers in South Africa are purchasing and consuming.
Online panel members from South Africa scan energy drinks products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the energy drinks sector in South Africa, get in touch on contact@sagaciresearch.com or click below.
