Dairy market in South Africa

Detailed insights on the dairy market in South Africa

Explore in-depth insights into the dairy market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top dairy brands, packaging preferences, and shopper behaviour within the dairy category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the dairy landscape in South Africa.

Here is the type of information included in this report:

  • A total of 2,070 dairy products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 277 different dairy brands
  • The most common pack size in the dairy category is 1 kg, with the Cup/Pot format being the most frequently used
  • In the past 12 months, 41,485 new unique product entries have been recorded in the dairy category
  • Clover is currently the most scanned dairy brand in South Africa

Report on the dairy category in South Africa

A comprehensive report is available upon request.

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Related dairy categories

  • Food & Drinks
    • Baby Food
    • Beverages
    • Canned and Preserved Foods
    • Packaged Food
  • Butter
  • Cheese
  • Condensed and Evaporated milk
  • Cream
  • Dairy Desserts
  • Ice Cream
  • Margarine
  • Milk
  • Powder Milk
  • Yoghurt and Sour Milk

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of dairy insights available

  • Top dairy products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of dairy brands in South Africa by demographics
  • Dairy brand shopper profile
  • Average consumer rating per dairy product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual dairy products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan dairy products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the dairy sector in South Africa, get in touch on contact@sagaciresearch.com or click below.