Coffee market in Zimbabwe

Detailed insights on the coffee market in Zimbabwe

Explore in-depth insights into the coffee market in Zimbabwe, drawn from real consumer data. This market report analyzes key consumption trends, top coffee brands, packaging preferences, and shopper behaviour within the coffee category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the coffee landscape in Zimbabwe.

Here is the type of information included in this report:

  • A total of 135 coffee products (SKUs) have been scanned by consumers in Zimbabwe, providing a comprehensive view of the category
  • These products span 32 different coffee brands
  • The most common pack size in the coffee category is 0.1 kg, with the Can format being the most frequently used
  • In the past 12 months, 4,061 new unique product entries have been recorded in the coffee category
  • Ricoffy is currently the most scanned coffee brand in Zimbabwe

Report on the coffee category in Zimbabwe

A comprehensive report is available upon request.

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Related coffee categories

  • Non-Alcoholic Beverages
    • Bottled Water
    • Carbonated Soft Drinks
    • Energy Drinks
    • Flavoured Powder Drinks
    • Juices
    • Tea

Regions in Zimbabwe covered in the report

  • Bulawayo
  • Harare
  • Manicaland
  • Mashonaland Central
  • Mashonaland East
  • Mashonaland West
  • Masvingo
  • Matabeleland North
  • Matabeleland South
  • Midlands

Other types of coffee insights available

  • Top coffee products in Zimbabwe overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of coffee brands in Zimbabwe by demographics
  • Coffee brand shopper profile
  • Average consumer rating per coffee product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual coffee products consumers in Zimbabwe are purchasing and consuming.

Online panel members from Zimbabwe scan coffee products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the coffee sector in Zimbabwe, get in touch on contact@sagaciresearch.com or click below.