- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the chocolate confectionery market in Zambia
Explore in-depth insights into the chocolate confectionery market in Zambia, drawn from real consumer data. This market report analyzes key consumption trends, top chocolate confectionery brands, packaging preferences, and shopper behaviour within the chocolate confectionery category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the chocolate confectionery landscape in Zambia.
Here is the type of information included in this report:
- A total of 82 chocolate confectionery products (SKUs) have been scanned by consumers in Zambia, providing a comprehensive view of the category
- These products span 26 different chocolate confectionery brands
- The most common pack size in the chocolate confectionery category is 0.08 kg, with the Bag format being the most frequently used
- In the past 12 months, 642 new unique product entries have been recorded in the chocolate confectionery category
- Cadbury is currently the most scanned chocolate confectionery brand in Zambia
Report on the chocolate confectionery category in Zambia
A comprehensive report is available upon request.

Related chocolate confectionery categories
- Confectionery
- Candies and Sweets (non-chocolate)
- Chewing Gum
Regions in Zambia covered in the report
- Central
- Copperbelt
- Eastern
- Luapula
- Lusaka
- Muchinga
- North-Western
- Northern
- Southern
- Western
Other types of chocolate confectionery insights available
- Top chocolate confectionery products in Zambia overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of chocolate confectionery brands in Zambia by demographics
- Chocolate Confectionery brand shopper profile
- Average consumer rating per chocolate confectionery product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual chocolate confectionery products consumers in Zambia are purchasing and consuming.
Online panel members from Zambia scan chocolate confectionery products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the chocolate confectionery sector in Zambia, get in touch on contact@sagaciresearch.com or click below.