- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the bouillon market in Morocco
Explore in-depth insights into the bouillon market in Morocco, drawn from real consumer data. This market report analyzes key consumption trends, top bouillon brands, packaging preferences, and shopper behaviour within the bouillon category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the bouillon landscape in Morocco.
Here is the type of information included in this report:
- A total of 78 bouillon products (SKUs) have been scanned by consumers in Morocco, providing a comprehensive view of the category
- These products span 43 different bouillon brands
- The most common pack size in the bouillon category is 0.08 kg, with the Paper box format being the most frequently used
- In the past 12 months, 2,975 new unique product entries have been recorded in the bouillon category
- Ideal is currently the most scanned bouillon brand in Morocco
Report on the bouillon category in Morocco
A comprehensive report is available upon request.
Related bouillon categories
- Seasoning
- Herbs and Spices
- Salt
- Vinegar
Regions in Morocco covered in the report
- Boujdour
- Chaouia – Ouardigha
- Doukkala – Abda
- Es Semara
- Fès – Boulemane
- Gharb – Chrarda – Béni Hssen
- Grand Casablanca
- Guelmim – Es-Semara
- Laayoune
- Laâyoune – Boujdour – Sakia El Hamra
- Marrakech – Tensift – Al Haouz
- Meknès – Tafilalet
- Oriental
- Oued el Dahab
- Rabat – Salé – Zemmour – Zaer
- Souss – Massa – Draâ
- Tadla – Azilal
- Tanger – Tétouan
- Taza – Al Hoceima – Taounate
Other types of bouillon insights available
- Top bouillon products in Morocco overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of bouillon brands in Morocco by demographics
- Bouillon brand shopper profile
- Average consumer rating per bouillon product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual bouillon products consumers in Morocco are purchasing and consuming.
Online panel members from Morocco scan bouillon products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the bouillon sector in Morocco, get in touch on contact@sagaciresearch.com or click below.
