Consumer Health market in South Africa

Detailed insights on the consumer health market in South Africa

Explore in-depth insights into the consumer health market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top consumer health brands, packaging preferences, and shopper behaviour within the consumer health category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the consumer health landscape in South Africa.

Here is the type of information included in this report:

  • A total of 1,967 consumer health products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 514 different consumer health brands
  • The most common pack size in the consumer health category is 0.1 l, with the Paper box format being the most frequently used
  • In the past 12 months, 18,088 new unique product entries have been recorded in the consumer health category
  • Clicks is currently the most scanned consumer health brand in South Africa

Report on the consumer health category in South Africa

A comprehensive report is available upon request.

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Related consumer health categories

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of consumer health insights available

  • Top consumer health products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of consumer health brands in South Africa by demographics
  • Consumer Health brand shopper profile
  • Average consumer rating per consumer health product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual consumer health products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan consumer health products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the consumer health sector in South Africa, get in touch on contact@sagaciresearch.com or click below.