- 18/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the consumer appliances & electronics market in Nigeria
Explore in-depth insights into the consumer appliances & electronics market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top consumer appliances & electronics brands, packaging preferences, and shopper behaviour within the consumer appliances & electronics category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the consumer appliances & electronics landscape in Nigeria.
Here is the type of information included in this report:
- A total of 1,048 consumer appliances & electronics products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
- These products span 261 different consumer appliances & electronics brands
- The most common pack size in the consumer appliances & electronics category is 1 kg, with the Paper box format being the most frequently used
- In the past 12 months, 8,279 new unique product entries have been recorded in the consumer appliances & electronics category
- Oraimo is currently the most scanned consumer appliances & electronics brand in Nigeria
Report on the consumer appliances & electronics category in Nigeria
A comprehensive report is available upon request.
Related consumer appliances & electronics categories
Regions in Nigeria covered in the report
- Abia
- Adamawa
- Akwa Ibom
- Anambra
- Bauchi
- Bayelsa
- Benue
- Borno
- Cross River
- Delta
- Ebonyi
- Edo
- Ekiti
- Enugu
- Federal Capital Territory
- Gombe
- Imo
- Jigawa
- Kaduna
- Kano
- Katsina
- Kebbi
- Kogi
- Kwara
- Lagos
- Nassarawa
- Niger
- Ogun
- Ondo
- Osun
- Oyo
- Plateau
- Rivers
- Sokoto
- Taraba
- Yobe
- Zamfara
Other types of consumer appliances & electronics insights available
- Top consumer appliances & electronics products in Nigeria overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of consumer appliances & electronics brands in Nigeria by demographics
- Consumer appliances & Electronics brand shopper profile
- Average consumer rating per consumer appliances & electronics product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual consumer appliances & electronics products consumers in Nigeria are purchasing and consuming.
Online panel members from Nigeria scan consumer appliances & electronics products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the consumer appliances & electronics sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.
