- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the tissue and hygiene market in Rwanda
Explore in-depth insights into the tissue and hygiene market in Rwanda, drawn from real consumer data. This market report analyzes key consumption trends, top tissue and hygiene brands, packaging preferences, and shopper behaviour within the tissue and hygiene category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the tissue and hygiene landscape in Rwanda.
Here is the type of information included in this report:
- A total of 122 tissue and hygiene products (SKUs) have been scanned by consumers in Rwanda, providing a comprehensive view of the category
- These products span 77 different tissue and hygiene brands
- The most common pack size in the tissue and hygiene category is 10 kg, with the Paper box format being the most frequently used
- In the past 12 months, 1,762 new unique product entries have been recorded in the tissue and hygiene category
- Supa is currently the most scanned tissue and hygiene brand in Rwanda
Report on the tissue and hygiene category in Rwanda
A comprehensive report is available upon request.
Related tissue and hygiene categories
- Beauty and Personal Care
- Cosmetics and Beauty
- Hair Care
- Oral Care
- Personal care
- Skin Care
- Cotton Buds
- Hygiene
- Sanitary Protection
- Tissue
- Wipes
Regions in Rwanda covered in the report
- Amajyaruguru
- Amajyepfo
- Iburasirazuba
- Iburengerazuba
- Umujyi wa Kigali
Other types of tissue and hygiene insights available
- Top tissue and hygiene products in Rwanda overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of tissue and hygiene brands in Rwanda by demographics
- Tissue and Hygiene brand shopper profile
- Average consumer rating per tissue and hygiene product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual tissue and hygiene products consumers in Rwanda are purchasing and consuming.
Online panel members from Rwanda scan tissue and hygiene products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the tissue and hygiene sector in Rwanda, get in touch on contact@sagaciresearch.com or click below.
