Shampoos market in South Africa

Detailed insights on the shampoos market in South Africa

Explore in-depth insights into the shampoos market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top shampoos brands, packaging preferences, and shopper behaviour within the shampoos category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the shampoos landscape in South Africa.

Here is the type of information included in this report:

  • A total of 314 shampoos products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 83 different shampoos brands
  • The most common pack size in the shampoos category is 0.4 l, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 3,064 new unique product entries have been recorded in the shampoos category
  • Organics is currently the most scanned shampoos brand in South Africa

Report on the shampoos category in South Africa

A comprehensive report is available upon request.

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Related shampoos categories

  • Hair Care
    • 2-in-1 Products
    • Colourants
    • Hair Food and Conditioners
    • Hair extensions
    • Hair sheen spray
    • Perms and Relaxers
    • Styling Agents and Gel

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of shampoos insights available

  • Top shampoos products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of shampoos brands in South Africa by demographics
  • Shampoos brand shopper profile
  • Average consumer rating per shampoos product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual shampoos products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan shampoos products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the shampoos sector in South Africa, get in touch on contact@sagaciresearch.com or click below.