- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the hair care market in Senegal
Explore in-depth insights into the hair care market in Senegal, drawn from real consumer data. This market report analyzes key consumption trends, top hair care brands, packaging preferences, and shopper behaviour within the hair care category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the hair care landscape in Senegal.
Here is the type of information included in this report:
- A total of 582 hair care products (SKUs) have been scanned by consumers in Senegal, providing a comprehensive view of the category
- These products span 235 different hair care brands
- The most common pack size in the hair care category is 0.5 l, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 7,291 new unique product entries have been recorded in the hair care category
- Vitalys is currently the most scanned hair care brand in Senegal
Report on the hair care category in Senegal
A comprehensive report is available upon request.
Related hair care categories
- Beauty and Personal Care
- Cosmetics and Beauty
- Oral Care
- Personal care
- Skin Care
- Tissue and Hygiene
- Colourants
- Hair Food and Conditioners
- Hair extensions
- Shampoos
- Styling Agents and Gel
Regions in Senegal covered in the report
- Dakar
- Diourbel
- Fatick
- Kaffrine
- Kaolack
- Kolda
- Kédougou
- Louga
- Matam
- Saint-Louis
- Sédhiou
- Tambacounda
- Thiès
- Ziguinchor
Other types of hair care insights available
- Top hair care products in Senegal overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of hair care brands in Senegal by demographics
- Hair Care brand shopper profile
- Average consumer rating per hair care product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual hair care products consumers in Senegal are purchasing and consuming.
Online panel members from Senegal scan hair care products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the hair care sector in Senegal, get in touch on contact@sagaciresearch.com or click below.
