Body Care market in South Africa

Detailed insights on the body care market in South Africa

Explore in-depth insights into the body care market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top body care brands, packaging preferences, and shopper behaviour within the body care category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the body care landscape in South Africa.

Here is the type of information included in this report:

  • A total of 1,552 body care products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 223 different body care brands
  • The most common pack size in the body care category is 0.4 l, with the Tube format being the most frequently used
  • In the past 12 months, 33,684 new unique product entries have been recorded in the body care category
  • Vaseline is currently the most scanned body care brand in South Africa

Report on the body care category in South Africa

A comprehensive report is available upon request.

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Related body care categories

  • Skin Care
    • Face Care
    • Foot care
    • Hand Care
    • Sun Care
  • Body lotion/cream
  • Petroleum Jelly
  • Talcum Powder

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of body care insights available

  • Top body care products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of body care brands in South Africa by demographics
  • Body Care brand shopper profile
  • Average consumer rating per body care product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual body care products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan body care products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the body care sector in South Africa, get in touch on contact@sagaciresearch.com or click below.