Notebooks market in Kenya

Detailed insights on the notebooks market in Kenya

Explore in-depth insights into the notebooks market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top notebooks brands, packaging preferences, and shopper behaviour within the notebooks category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the notebooks landscape in Kenya.

Here is the type of information included in this report:

  • A total of 811 notebooks products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
  • These products span 148 different notebooks brands
  • The most common pack size in the notebooks category is 1 units, with the Paper box format being the most frequently used
  • In the past 12 months, 23,027 new unique product entries have been recorded in the notebooks category
  • Kasuku is currently the most scanned notebooks brand in Kenya

Report on the notebooks category in Kenya

A comprehensive report is available upon request.

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Related notebooks categories

  • Stationery
    • Coloration
    • Correction
    • Markers and Highlighters
    • Pencils
    • Pens

Regions in Kenya covered in the report

  • Baringo
  • Bomet
  • Bungoma
  • Busia
  • Elgeyo-Marakwet
  • Embu
  • Garissa
  • Homa Bay
  • Isiolo
  • Kajiado
  • Kakamega
  • Kericho
  • Kiambu
  • Kilifi
  • Kirinyaga
  • Kisii
  • Kisumu
  • Kitui
  • Kwale
  • Laikipia
  • Lamu
  • Machakos
  • Makueni
  • Mandera
  • Marsabit
  • Meru
  • Migori
  • Mombasa
  • Murang’a
  • Nairobi
  • Nakuru
  • Nandi
  • Narok
  • Nyamira
  • Nyandarua
  • Nyeri
  • Samburu
  • Siaya
  • Taita Taveta
  • Tana River
  • Tharaka-Nithi
  • Trans Nzoia
  • Turkana
  • Uasin Gishu
  • Vihiga
  • Wajir
  • West Pokot

Other types of notebooks insights available

  • Top notebooks products in Kenya overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of notebooks brands in Kenya by demographics
  • Notebooks brand shopper profile
  • Average consumer rating per notebooks product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual notebooks products consumers in Kenya are purchasing and consuming.

Online panel members from Kenya scan notebooks products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the notebooks sector in Kenya, get in touch on contact@sagaciresearch.com or click below.