- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the notebooks market in Ethiopia
Explore in-depth insights into the notebooks market in Ethiopia, drawn from real consumer data. This market report analyzes key consumption trends, top notebooks brands, packaging preferences, and shopper behaviour within the notebooks category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the notebooks landscape in Ethiopia.
Here is the type of information included in this report:
- A total of 87 notebooks products (SKUs) have been scanned by consumers in Ethiopia, providing a comprehensive view of the category
- These products span 39 different notebooks brands
- The most common pack size in the notebooks category is 22 units, with the Paper box format being the most frequently used
- In the past 12 months, 1,294 new unique product entries have been recorded in the notebooks category
- Paperline is currently the most scanned notebooks brand in Ethiopia
Report on the notebooks category in Ethiopia
A comprehensive report is available upon request.

Related notebooks categories
- Stationery
- Coloration
- Correction
- Markers and Highlighters
- Pencils
- Pens
Regions in Ethiopia covered in the report
- Addis Abeba
- Afar
- Amhara
- Benshangul-Gumaz
- Dire Dawa
- Gambela Peoples
- Harari People
- Oromia
- Somali
- Southern Nations, Nationalities and Peoples
- Tigray
Other types of notebooks insights available
- Top notebooks products in Ethiopia overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of notebooks brands in Ethiopia by demographics
- Notebooks brand shopper profile
- Average consumer rating per notebooks product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual notebooks products consumers in Ethiopia are purchasing and consuming.
Online panel members from Ethiopia scan notebooks products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the notebooks sector in Ethiopia, get in touch on contact@sagaciresearch.com or click below.