Recommended financial services brands in Nigeria

We are now tracking financial services brands in Nigeria and several fintechs / digital banks made it to the Top 10 in our May ranking of brands. 🏆 Zenith Bank comes out as the most recommended brand 🥇 followed by Piggyvest 🥈 and GT Bank 🥉. Other brands in our Top 10 include Carbon, Kuda, Standard Chartered, FirstBank FBN, Stanbic IBTC, UBA and Access Bank.

See it here the financial services brands in Nigeria:

SagaBrand the continuous tracking tool for brands across the African continent In Nigeria, more than 500 brands are assessed on a daily basis via our online panel.
Recommendation score: Which brands would you RECOMMEND to a friend? Which brands would you tell them to AVOID? Score is calculated by subtracting the RECOMMEND percentage from the AVOID percentage for each brand.
Base: Respondents who have ever been a client of the brand
Population: adults above 18 years old
Period: May 2021
N: 800

Download the full ranking (26 brands) here

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