- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the toilet care market in Ghana
Explore in-depth insights into the toilet care market in Ghana, drawn from real consumer data. This market report analyzes key consumption trends, top toilet care brands, packaging preferences, and shopper behaviour within the toilet care category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the toilet care landscape in Ghana.
Here is the type of information included in this report:
- A total of 79 toilet care products (SKUs) have been scanned by consumers in Ghana, providing a comprehensive view of the category
- These products span 48 different toilet care brands
- The most common pack size in the toilet care category is 0.12 kg, with the Other format being the most frequently used
- In the past 12 months, 906 new unique product entries have been recorded in the toilet care category
- Bobo is currently the most scanned toilet care brand in Ghana
Report on the toilet care category in Ghana
A comprehensive report is available upon request.

Related toilet care categories
- Home Care
- Air Care
- Bleach
- Dishwashing
- Insecticides
- Laundry Care
- Surface Care and cleaners
Regions in Ghana covered in the report
- Ashanti
- Brong Ahafo
- Central
- Eastern
- Greater Accra
- Northern
- Upper East
- Upper West
- Volta
- Western
Other types of toilet care insights available
- Top toilet care products in Ghana overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of toilet care brands in Ghana by demographics
- Toilet Care brand shopper profile
- Average consumer rating per toilet care product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual toilet care products consumers in Ghana are purchasing and consuming.
Online panel members from Ghana scan toilet care products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the toilet care sector in Ghana, get in touch on contact@sagaciresearch.com or click below.