Wine & Champagne market in South Africa

Detailed insights on the wine & champagne market in South Africa

Explore in-depth insights into the wine & champagne market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top wine & champagne brands, packaging preferences, and shopper behaviour within the wine & champagne category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the wine & champagne landscape in South Africa.

Here is the type of information included in this report:

  • A total of 353 wine & champagne products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 100 different wine & champagne brands
  • The most common pack size in the wine & champagne category is 0.75 l, with the Glass Bottle format being the most frequently used
  • In the past 12 months, 2,963 new unique product entries have been recorded in the wine & champagne category
  • Robertson Winery is currently the most scanned wine & champagne brand in South Africa

Report on the wine & champagne category in South Africa

A comprehensive report is available upon request.

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Related wine & champagne categories

  • Alcoholic Beverages
    • Beer
    • Ready to Drink Beverages
    • Spirits

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of wine & champagne insights available

  • Top wine & champagne products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of wine & champagne brands in South Africa by demographics
  • Wine & Champagne brand shopper profile
  • Average consumer rating per wine & champagne product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual wine & champagne products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan wine & champagne products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the wine & champagne sector in South Africa, get in touch on contact@sagaciresearch.com or click below.