- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the vinegar market in Kenya
Explore in-depth insights into the vinegar market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top vinegar brands, packaging preferences, and shopper behaviour within the vinegar category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the vinegar landscape in Kenya.
Here is the type of information included in this report:
- A total of 57 vinegar products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
- These products span 26 different vinegar brands
- The most common pack size in the vinegar category is 0.7 l, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 1,873 new unique product entries have been recorded in the vinegar category
- Zesta is currently the most scanned vinegar brand in Kenya
Report on the vinegar category in Kenya
A comprehensive report is available upon request.
Related vinegar categories
- Seasoning
- Bouillon
- Herbs and Spices
- Salt
Regions in Kenya covered in the report
- Baringo
- Bomet
- Bungoma
- Busia
- Elgeyo-Marakwet
- Embu
- Garissa
- Homa Bay
- Isiolo
- Kajiado
- Kakamega
- Kericho
- Kiambu
- Kilifi
- Kirinyaga
- Kisii
- Kisumu
- Kitui
- Kwale
- Laikipia
- Lamu
- Machakos
- Makueni
- Mandera
- Marsabit
- Meru
- Migori
- Mombasa
- Murang’a
- Nairobi
- Nakuru
- Nandi
- Narok
- Nyamira
- Nyandarua
- Nyeri
- Samburu
- Siaya
- Taita Taveta
- Tana River
- Tharaka-Nithi
- Trans Nzoia
- Turkana
- Uasin Gishu
- Vihiga
- Wajir
- West Pokot
Other types of vinegar insights available
- Top vinegar products in Kenya overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of vinegar brands in Kenya by demographics
- Vinegar brand shopper profile
- Average consumer rating per vinegar product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual vinegar products consumers in Kenya are purchasing and consuming.
Online panel members from Kenya scan vinegar products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the vinegar sector in Kenya, get in touch on contact@sagaciresearch.com or click below.
