- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the tomato pastes and purées market in Ghana
Explore in-depth insights into the tomato pastes and purées market in Ghana, drawn from real consumer data. This market report analyzes key consumption trends, top tomato pastes and purées brands, packaging preferences, and shopper behaviour within the tomato pastes and purées category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the tomato pastes and purées landscape in Ghana.
Here is the type of information included in this report:
- A total of 155 tomato pastes and purées products (SKUs) have been scanned by consumers in Ghana, providing a comprehensive view of the category
- These products span 76 different tomato pastes and purées brands
- The most common pack size in the tomato pastes and purées category is 0.1 kg, with the Sachet format being the most frequently used
- In the past 12 months, 19,917 new unique product entries have been recorded in the tomato pastes and purées category
- Tasty Tom is currently the most scanned tomato pastes and purées brand in Ghana
Report on the tomato pastes and purées category in Ghana
A comprehensive report is available upon request.

Related tomato pastes and purées categories
- Sauces, Dressings and Condiments
- Cooking Sauces
- Seasoning
- Table Sauces
Regions in Ghana covered in the report
- Ashanti
- Brong Ahafo
- Central
- Eastern
- Greater Accra
- Northern
- Upper East
- Upper West
- Volta
- Western
Other types of tomato pastes and purées insights available
- Top tomato pastes and purées products in Ghana overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of tomato pastes and purées brands in Ghana by demographics
- Tomato Pastes and Purées brand shopper profile
- Average consumer rating per tomato pastes and purées product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual tomato pastes and purées products consumers in Ghana are purchasing and consuming.
Online panel members from Ghana scan tomato pastes and purées products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the tomato pastes and purées sector in Ghana, get in touch on contact@sagaciresearch.com or click below.