- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the spreads, jams and honey market in Zimbabwe
Explore in-depth insights into the spreads, jams and honey market in Zimbabwe, drawn from real consumer data. This market report analyzes key consumption trends, top spreads, jams and honey brands, packaging preferences, and shopper behaviour within the spreads, jams and honey category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the spreads, jams and honey landscape in Zimbabwe.
Here is the type of information included in this report:
- A total of 201 spreads, jams and honey products (SKUs) have been scanned by consumers in Zimbabwe, providing a comprehensive view of the category
- These products span 85 different spreads, jams and honey brands
- The most common pack size in the spreads, jams and honey category is 0.5 kg, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 6,982 new unique product entries have been recorded in the spreads, jams and honey category
- Mama’S Peanut Butter is currently the most scanned spreads, jams and honey brand in Zimbabwe
Report on the spreads, jams and honey category in Zimbabwe
A comprehensive report is available upon request.
Related spreads, jams and honey categories
- Packaged Food
- Biscuits
- Bread, Flour, Pastries and Baking Ingredients
- Confectionery
- Dry Foods
- Edible oils
- Family Cereals
- Frozen Foods
- Nuts, Seeds and Dry Fruits
- Rice, Pasta and Noodles
- Salty Snacks
- Sauces, Dressings and Condiments
Regions in Zimbabwe covered in the report
- Bulawayo
- Harare
- Manicaland
- Mashonaland Central
- Mashonaland East
- Mashonaland West
- Masvingo
- Matabeleland North
- Matabeleland South
- Midlands
Other types of spreads, jams and honey insights available
- Top spreads, jams and honey products in Zimbabwe overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of spreads, jams and honey brands in Zimbabwe by demographics
- Spreads, Jams and Honey brand shopper profile
- Average consumer rating per spreads, jams and honey product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual spreads, jams and honey products consumers in Zimbabwe are purchasing and consuming.
Online panel members from Zimbabwe scan spreads, jams and honey products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the spreads, jams and honey sector in Zimbabwe, get in touch on contact@sagaciresearch.com or click below.
