Salty Snacks market in Ghana

Detailed insights on the salty snacks market in Ghana

Explore in-depth insights into the salty snacks market in Ghana, drawn from real consumer data. This market report analyzes key consumption trends, top salty snacks brands, packaging preferences, and shopper behaviour within the salty snacks category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the salty snacks landscape in Ghana.

Here is the type of information included in this report:

  • A total of 80 salty snacks products (SKUs) have been scanned by consumers in Ghana, providing a comprehensive view of the category
  • These products span 40 different salty snacks brands
  • The most common pack size in the salty snacks category is 0.01 kg, with the Sachet format being the most frequently used
  • In the past 12 months, 945 new unique product entries have been recorded in the salty snacks category
  • Minazen is currently the most scanned salty snacks brand in Ghana

Report on the salty snacks category in Ghana

A comprehensive report is available upon request.

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Related salty snacks categories

  • Packaged Food
    • Biscuits
    • Bread, Flour, Pastries and Baking Ingredients
    • Confectionery
    • Dry Foods
    • Edible oils
    • Family Cereals
    • Frozen Foods
    • Nuts, Seeds and Dry Fruits
    • Rice, Pasta and Noodles
    • Sauces, Dressings and Condiments
    • Spreads, Jams and Honey

Regions in Ghana covered in the report

  • Ashanti
  • Brong Ahafo
  • Central
  • Eastern
  • Greater Accra
  • Northern
  • Upper East
  • Upper West
  • Volta
  • Western

Other types of salty snacks insights available

  • Top salty snacks products in Ghana overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of salty snacks brands in Ghana by demographics
  • Salty Snacks brand shopper profile
  • Average consumer rating per salty snacks product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual salty snacks products consumers in Ghana are purchasing and consuming.

Online panel members from Ghana scan salty snacks products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the salty snacks sector in Ghana, get in touch on contact@sagaciresearch.com or click below.